PRINT AND GRAPHIC DESIGN FOR A JEWISH ORGANIZATION

OVERVIEW

From 2021-2024, I served as a Marketing Intern for the Brody Jewish Center. I've produced graphics and materials for the University of Virginia community, parents, and donors, coordinating marketing efforts on platforms like Instagram, TikTok, and Mailchimp. My work aims to enhance event attendance and engagement within a community of 700+ Jewish students, alumni, and prospective donors. Notably, I've effectively publicized major fundraisers, including the annual Commonwealth Kiddush Cup, generating over $100,000 for Hillel.

ROLE

Graphic Designer

DURATION

2021-2024

The above example showcases materials crafted for students and parents to convey information about ongoing activities at Hillel. Working within the context of Hillel's diverse range of events and strong cohesive branding has been an enjoyable experience, fostering creativity and precision in the creation of informative materials.

One of Hillel's highly attended weekly events is "Bagels on the Lawn" (BOTL). I designed a logo and merchandise tailored for students and staff to showcase their affiliation with the event every Wednesday. The design was implemented on apparel and mugs, contributing to a cohesive and branded experience for participants.

Tools

Adobe Illustrator, Photoshop, Canva

As a key contributor at the Brody Jewish Center, I play a vital role in orchestrating over 20 events each semester. Collaborating closely with the staff and the Jewish Leadership Advisory Board, I lead marketing initiatives to ensure optimal student engagement. Additionally, I spearhead a dynamic marketing committee comprising students, overseeing the delegation of advertising tasks. The following showcases a selection of graphics I've crafted over the years, aimed at promoting the distinctive events hosted by the center.